Alexis Monnet - Software Designer from France

Back

Optical & Hearing Retail Leader, 700+ Stores in France

Crafting a Custom Tool for a Leading Optical Brand

Undisclosed

Web App

Partial Scope

UX/UI

Optical & Hearing Retail Leader, 700+ Stores in France

Crafting a Custom Tool for a Leading Optical Brand

Undisclosed

Web App

Healthcare

UX/UI

Summary

The Client is a leading brand in eyewear and vision care, combining retail expertise with healthcare services to deliver a seamless customer experience. By uniting physical stores and digital platforms, it provides accessible solutions that enhance usability while supporting long-term business growth.

Scroll to Outcomes

The Problem

The client faced the challenge of providing opticians with a unified platform that could centralize databases while offering a guided customer journey. The goal was to create an all-in-one system that simplifies the selection of eyewear and hearing devices, ensuring consistency, efficiency, and an enhanced client experience.

Pain Points

Workflows relied on Excel spreadsheets, creating the need to digitalise everything

User journeys needed to be fast yet complete, fitting entirely within a tablet viewport.

This is the original Excel database system that i needed to rebuild. Blurred for confidentiality purpose .

Business & User Needs

Business Needs

The system had to support both eyewear and hearing device sales seamlessly.

The solution had to scale across multiple stores and devices

User Needs

The interface had to be intuitive and easy to navigate on tablets

Users needed quick access to relevant data without switching screens.

Design Process

Wireframing

Layouts had to prioritize key actions within a single tablet viewport.

Information hierarchy needed to reduce cognitive load for users.

User Interface (UI) Design

Components needed to be consistent and reusable across screens.

Design elements had to enhance accessibility and readability

Card component system in the UI kit

Outcome and Impact

New database in the application. Blurred for confidentiality purpose.

Interfaces of the Audio and Optic user journey.

Reflection & Learnings

Key Challenges

Consolidating scattered Excel-based data into a unified digital platform.

Creating a complete yet fast user journey within a single tablet viewport.

What I’d Do Differently

Involve opticians in co-design sessions to validate workflows earlier.

Iterate more rapidly on the guided customer journey before finalizing UI.

Next Project

Designing Business-Driven Software for EV Charger Hardware

Your Goals, My Expertise—Let’s Build A Lasting Partnership

Let’s work together to turn ideas into meaningful experiences. Whether you’re looking to refine a concept, build from scratch, or rethink your product, I’d be glad to collaborate and bring clarity to your vision. Get in touch to start building.

Bring your ideas to life

Dribbble